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❶Another common term you'll hear used referring to this part of the customer life cycle is "leads.

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In customer relationship management (CRM), customer life cycle is a term used to explain the stages a customer passes through when considering, purchasing, using, and remaining loyal to a .

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The customer life cycle comes from the practice of CRM where it’s traditionally used to map the different stages a customer goes through from considering a product, service or solution to the actual buy and, at least as important, the post-purchase stages (where customer retention, customer loyalty .

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Customer Lifecycle Management Insights and tools to help companies increase the satisfaction—and value—of their customers. Effective customer lifecycle management (CLM) can enable powerful customer interaction strategies that power significant business growth and profitability. Customer Life Cycle If in an organization, many customers diverge their way to other organizations and customer acquisition program shows less aggressiveness then the .

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Lucky for you, there are 5 stages of the customer life cycle that will help you understand and improve your customer service. Stages of customer life cycle management: Reach – Your content must be properly marketed in places where people/businesses in your market will find your information. A customer life cycle can also be thought of as the length, arc and nature of a customer's relationship with your brand or company. Much like a "human life cycle" or a relationship between two people, this customer life cycle is marked by ups and downs, different phases and different periods of activity.